To read this entire post, go to Entrepreneur Mom.
At the Mom 2.0 Summit, I sat in on the panel How’d You Get That Sponsor? The Nuts and Bolts of Pitching with Maggie Mason, Erin Loechner, Liz Gumbinner. The topic was about getting big sponsors for your blog and crafting the pitch and overall story about who you are and what you do so sponsors find you more attractive. This advice can apply to anyone who is looking for advertisers, sponsors and even clients.
Here are some of the takeaways from these three powerful speakers and successful businesswomen:
Erin Loechner:
1. Establish street cred. Show up. Meet people. Form relationships. Be nice. Let potential sponsors see that. With Twitter or any social media, you’re always an influencer of somebody and the people you influence are influencers so share that with potential sponsors. That is valuable.
2. Be present. Ask for what you want. It’s up to you do figure out what you want and go get it. Knowing in your mind your goal - for your site, your brand, for others - and having that mindset. Always look for potential opportunities.
3. Don’t oversaturate. Don’t water down your brand. Focus. Less can be better - and more manageable - than more.
To read this entire post, go to Entrepreneur Mom.
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