
You know you've come a long way and gotten
absolutely nowhere when you appear on
GhostSites.
Yes, strange but true, I'm now officially a
"Forgotten Web Celebrity" courtesy of
blogmaster Steve Baldwin.
If you buttonhole a young person on a Manhattan street corner today and ask her "hey - what do you think of Aliza Sherman," you'll be greeted with a blank stare. But ten years ago, Aliza Sherman's name danced about the lips of everyone who mattered in the superheated temples of New York's New Media industry, and if she ever deigned to grace you with her presence on a panel, you knew you were blessed, for Aliza was the "it" girl of Cyberspace.
Despite some factual errors, it is actually
quite amusing. I love these references:
It all began in 1995, back when compelling Web content was as thin as the hairs on a baby's ass, when Aliza launched three sites...
She began wearing a hot pink cape around Manhattan; on one memorable occasion, on Wall Street, she stripped off her Armani business suit and revealed the cape to a stunned crowd, running her hands over it as if she were stroking the future itself.
So, of course I had to write to Steve, just to
thank him for the mention (any press is good
press) and to clarify a few things...
Ah, the high price of pseudo-cyber-fame!
Thank you so much for your kind words on "Ghostsites." Loved your embellishments ("she stripped off her Armani business suit and revealed the cape to a stunned crowd, running her hands over it as if she were stroking the future itself.") You encapsulated my Internet experience beautifully.
Just wanted to make a few factual corrections.
1. "She ran a large gender-specific network called "Cybergrrls" with 100 local affiliates."
Actually, the networking organization was called Webgrrls International. The company was Cybergrrl, Inc. and we consulted companies such as Estee Lauder and Avon, JANE magazine, and built one of the first custom shopping carts for the very first web site for Dr. Atkins.
2. "Then, on a dark morning in March, 2000, when the NASDAQ took its first precipitous dip towards the stygian depths, her once-glittering career hit the very same wall that pulverized the dreams of so many first-generation cyber-visionaries."
I actually left Cybergrrl in 1999 due to a business partner dispute - turned over all assets, stocks and ownership to the corporation and tried to start another online venture - Eviva.net, a bilingual site for Latina professionals. THEN the market crashed and we gave back our angel funding ($250K) and licked our financial wounds.
3. "Aliza made what in retrospect was her smartest career move: she left town and moved to a place about as far from cyber-hype as you can get: Alaska."
Actually, I left NYC in September 2000 in an old RV I purchased off the Internet and drove around the country for over a year (http://www.rvgirl.com). In the meanwhile, 2 more of my books were published so I turned the trip into an extended, self-financed book tour. The books were "Cybergrrl@Work" (Penguin Putnam) and "PowerTools for Women in Business" (Entrepreneur Media). I am currently working on a book about blogging for Adams Media and also developing a book about miscarriage and another book about my solo RV adventure.
4. Then 9/11 happened while I was enroute back to Manhattan. I took a detour and ended up settling down in Wyoming for 4 years (1st Cheyenne, then Laramie and Lander). During that time, I took a 9-5 job with state government doing PR for 2 years, started my own Internet/PR consulting firm for a year, then began producing a 12-part documentary series for the local PBS television station. I also did freelance radio work for the local NPR station and freelance writing for publications such as ENTREPRENEUR during that time. I am still a freelance writer (http://www.mediaegg.com) among other things.
5. Finally married (late 30s) and just moved a little over 2 WEEKS ago to Alaska. Recently started a film production and media company with my husband (Moonbow Productions, Inc. - http://www.moonbowproductions.com/) and am in production on my first independent documentary film - about miscarriage. I have some other film ideas in development but the miscarriage documentary - "babyfruit" - is in production.
Like one of my idols, Madonna, I continually reinvent myself, looking for ways to work independently, creatively and passionately and hopefully empowring and inspiring others in the process.
My how time flies when you're a has been...
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